Wednesday, February 15, 2023

LAKE Launches A Bridal Pajama Collection

At this point it should come as no surprise how much I love pajama sets and more specifically, how much I love LAKE pajama sets! I have countless pairs of the brands various styles and a pajama drawer they struggles to close when all of my laundry is clean, yet I haven't let that stop me from shopping their launches each year. 

Today is an especially exciting day for the brand as they launch their very own Bridal collection. With matching getting ready gear becoming the norm for bridal parties this is the perfect new collection for LAKE to offer! When I was given a heads up about this launch, the brand's brief was far better than what I would've come up with to highlight it so I'm sharing their vision below!

"Introducing LAKE Bridal, providing everything a bride (and her devoted bridesmaids) needs to celebrate her journey to “I do”: bachelorette parties and bridal showers, getting ready the morning of, and relaxing during the honeymoon. We filled this special collection with silhouettes that flatter every body type and taste in timeless colors that complement a bride’s vision for her wedding day. Featuring design cues based on feedback from real brides — forgiving necklines for no mussed hair or makeup — this considered collection ensures every bride can start her big day in softness with the perfect bridal pajamas. "

I think one of the most thoughtful gifts a bridesmaid can receive is something that the bride loves, and when coupled with something practical they can wear while getting ready on the big day it's made even better! The whites and blues featured in the collection mix and match well together and I had the best time envisioning these different styles with dreamy wedding decor. I've gathered a few of my favorite images from my premature "going to the chapel" Pinterest board and pieces from this new  LAKE collection below! Links to the pajamas can be found beneath the image and photography sources for the background images can be found  here



If you're giving these out as gifts I'd highly recommend purchasing one of LAKE's gift boxes. They are so well made with a magnetic closure and ribbon that you'd be able to check wrapping bridesmaid's gifts off your long wedding to-do list! 

Additional styles can be shopped here:

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  2. Lake Launches Bridal is a fashion brand that specializes in offering bridal wear, including wedding gowns and accessories, known for its elegant designs and attention to detail, catering to brides seeking timeless and sophisticated wedding attire.
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  3. The collection includes soft, stylish pieces in white and pastel tones, often with delicate detailing and luxe fabrics. Ideal for pre-wedding events and honeymoon relaxation, these pajamas bring comfort and sophistication to bridal sleepwear. The line offers a beautiful way to add charm and cohesion to wedding festivities.
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